An Evaluation of Technology’s Effect on Drivers of Investor’s Preferences for the Debt and Equity
DOI:
https://doi.org/10.48001/978-81-966500-3-2-10Keywords:
FinTech, Debt Securities, Risk Perception, Return Expectations, Investor PreferencesAbstract
The geographic landscape of investments has shifted dramatically due to the rise of financial technology, or FinTech, which has affected investor preferences and decision-making processes for both debt and equity investments. This study aims to evaluate the impact of technology innovations, such as financial apps and online platforms, on investors’ preferences for debt and equity securities. The study used a quantitative research methodology that encompasses statistical analysis and questionnaires to examine the impact of FinTech services on investors’ risk perception, return expectations, mindfulness, and accessibility to investment options. The findings show that there is a favourable perception of the use of online investment platforms and FinTech software/platforms for investigating and understanding investment opportunities, particularly about debt and equity investments.
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